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The cost of a Replacement, a beautiful reference to the value of an asset

  • Published on On 28 February

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We love the look and the value of a physical asset in real estate from the perspective of their “replacement cost”. Of course, it also likes to combine this study with the analysis of, and the method of discounted cash flow, here we use a sensitivity analysis to rent in cap rate input/output leasing spread and financial leverage, in order to understand the conditions in which we lose money.

Our strategy is to acquire assets, the value of which is less the cost of a replacement, in other words, below the amount of the investment for the development of a new “zero”. The replacement cost is the sum of the cost of the land, the work of raw material and labor), the licences for a further constructive (granted, cepac, etc.), and the cost of money at the time.

Of these variables, the more difficult to estimate is the cost of the land, which is mostly explained by its location. To determine the extent of the value of the plot involves the analysis of the density of the population, per capita income, jobs that are formed in the region, transportation infrastructure, and so on. There is also a need to evaluate the offer, to the extent that the lack of areas to increase the property value, and vice-versa. Already, the cost of the work, it is easy to estimate, varies little, regardless of the region that is active.

Let's do a practical example of how to assess an asset from the perspective of the cost of a replacement. In the region of Faria Lima avenue, in the city of São Paulo, brazil, where it is located on the RBR, and a good portion of our investments in real estate, you have a shortage of land.

It's almost impossible to find an area on the market for it here, although the amount that the account close to us. In addition, there is no CEPACs, a certificate that allows you to expand the potential of construction, available for pre-order, which makes it more complex to price an asset to the region.

According to the account, a new building in a commercial triple a's (the active modern-demand investment of$ 20 million per square meter, on the bottom. It is used in negotiating the value of under$ 20 thousand square meter, can be a nice purchase. The valuation of these assets, in São Paulo, in the last 2 years, limited to most of the analysis is from the point of view of the cost of a replacement.

However, the cost of the replacement will not have to stop there. We need to incorporate a number of factors such as the risk of the execution of the work, the legal risk and the cost of money at the time. After all, it is a work, which may delay is on account of the weather (particularly rain), and/or because of delays in licenses and approvals from the city, among other things.

The cost of the money at the time, it's simple. We can use a Selic interest rate from 6.5% to a. a., we are being very conservative here. In this business, we have a much higher risk of a security to the Government, we are going to take you to the risk of execution, and the work of the combined represent to 150 basis points.

Thus, we arrive at a required rate of return, or IRR of 8% a a. a cumulative return required by an investor in the project, which takes 4 years to get ready to be 36% in this case. By incorporating the award by our cost of replacing an asset by the square foot, in Faria Lima avenue (R$ 19.500 * (1,36%)), we arrive at the approximate retail value of$ 26,5 thousand square meter from the point of view of the cost of a replacement.

An asset with a value, in order to generate a return of 8% a a. a a. b. from here 4 years ago, you need to rent monthly minimum is$ 177 per square foot. Interesting to note that, today, the cost of renting in the region around R$ 110,00, that is, we would see a high of 60% to make economic sense for the investor to invest in the project from scratch.

The cost of the replacement should not be assessed in isolation, it is important to understand the trend of the market in the region. An asset with a high vacancy rate, it is due to excess supply, low demand, and/or a combination of both trading below the cost of replacement is not necessarily a good investment. You only have one parameter, the mean active, with a 60% vacancy rate has a negative cash flow on account of the cost of the slabs to places such as PROPERTY taxes and condominium fees.

In the region to Do in Lima, for example, the vacancy rate continues falling down quarter-over-quarter (up from it is close to 10%). For the next few years, we don't have the supplies of the new paving slabs in the city, and, by the simple law of supply/demand, and the price of the rentals tend to be a strong correction, the point is to stimulate the development of new projects around here.

For us, it is the tendency of an increase in the price of renting in the region, it is a matter of course. Meanwhile, we continue the hunt of the opportunities that the market value of a current that is less than the cost of replacement parts, combined with an analysis of the sector and the cash flow from the project. We are here with the duty of bringing up a sectoral analysis of slabs, the most comprehensive to validate that our vision for the constructive on the rooftops business in São Paulo.

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From 2022 to 2025, RBR supported Instituto Ambikira, which has almost 20 years of history and is dedicated to identifying, supporting, and empowering different initiatives that have the capacity and purpose to transform parts of the structural imbalances of our country.

There are three main pillars of action that align with RBR’s objectives regarding social investment: Education, Social Assistance, and Training & Management.

Since its foundation in 2003, the Institute has supported more than 200 organizations, benefiting over 700,000 people. We believe the Institute, through its professional and structured approach to the organizations it supports annually, provides valuable learnings not only in financial terms but also in intangible aspects such as efficiency, an important network of partners and relationships, among others.

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In 2024 and 2025, RBR supported Todos Pela Educação, which is an advocacy organization that has been working since 2006 with civil society actors and government authorities to contribute to Education in Brazil.

Independent from government entities or political parties, the Todos Pela Educação community works strategically to foster debate on education issues in Brazil. Its efforts include producing public policy proposals, conducting studies, and monitoring such initiatives, while actively engaging with public authorities and key stakeholders — including community leaders, experts, students, and teachers.

The organization also launched the “Educação Já!” initiative, which seeks to bring together multiple entities around efforts related to the reform of secondary education and the development of early childhood policies.

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RBR Asset has been a signatory of the 11% Commitment since 2024.

The 1% Commitment is an important initiative to increase corporate participation in reducing inequalities and addressing socio-environmental challenges in Brazil.

Companies of different sizes and sectors can participate, as long as they already carry out or commit to allocate 1% of their annual net income to civil society organizations, movements, or collectives that promote causes of public interest.

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In 2024 and 2025, RBR supported Fundação Estudar, which was created in 1991 by entrepreneurs Jorge Paulo Lemman, Marcelo Telles, and Beto Sucupira, with the aim of granting scholarships to high-potential young people.

Since then, the Foundation has launched specific programs to support the educational journey and development of young people, such as the “Prep Estudar Fora” Program, created in 2011 to help Brazilian high school students gain access to undergraduate programs abroad by providing guidance and support throughout the university application process.

In addition to this program, the Foundation offers several other initiatives focused on the development of young people and leadership, building a vast community of leaders impacted by the Foundation.

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Instituto Rizomas was founded in 2017, at Base Colaborativa, with the purpose of developing the socio-emotional skills of children and adolescents from the Portelinha community, in the Capão Redondo region.

Currently, the Institute provides after-school support so that students can continue learning Portuguese (including literacy), mathematics, and English, while also engaging in socio-emotional activities. In addition, the organization carries out weekend initiatives together with volunteers and the community.

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From 2022 to 2025, RBR supported Colégio Mão Amiga, a Civil Society Organization (CSO) that stands out for being a philanthropic school (with the Certification of Charitable Social Assistance Entities – CEBAS/Education) that guarantees quality formal education to 660 low-income children and adolescents, from early childhood education to high school. The school is located in the Jardim Santa Júlia neighborhood, on the outskirts of the city of Itapecerica da Serra, 1 km from the border with the municipality of São Paulo.

It is a region of high social vulnerability, with limited job opportunities and a predominance of informal labor, drug trafficking, and violence. In addition to providing quality formal education and positively impacting the families of the children throughout their entire schooling (from elementary through high school), Colégio Mão Amiga also serves as a support center during after-school hours and on weekends, offering socio-emotional activities to the community.

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RBR is one of the main supporters of Instituto Sol, a non-profit organization that identifies outstanding young students from the ninth grade of public schools and provides them with access and inclusion in a transformative educational journey, from high school through university and into their first year in the job market.

In a pioneering initiative, since December 2019, RBR has donated 1% of the management fee received from one of its funds RBR Properties, which currently has net assets of over BRL 1 billion, to the institute. As this fund has no maturity date and is not redeemable, the donation is perpetual,ensuring excellent predictability for the institute to invest in its mission.

This amount comes from the fee paid to the manager and has no impact on shareholders. In addition, in 2021, RBR allocated the equivalent of 0.5% of its net income to Instituto Sol.